SINGAPORE: More than one million households in Singapore applied for vouchers from the Community Development Council (CDC) within three weeks of its launch, Trade and Industry Minister Lo Yen Lin said on Wednesday (25 January).
This is more than 80% of households in Singapore, she said, adding that the speed and rate at which the vouchers were claimed “speaks to the positive reception” of the scheme.
CDC Voucher Scheme 2023 is 3rd batch of digital delivery voucherswas released on January 3.
“As this amount has been increased, we have received positive and favorable feedback,” Lowe told CNA938 during a tech talk segment.
Each household in Singapore Given S$300 to spend Heartland stores, hawker stalls and five supermarket chains. A previous digital distribution tranche gave each household S$100.
Mr Low, Chairman of the Mayors’ Committee and Southwest District Mayor, provided an update on the previous two tranches, with 97.5% of Singapore’s 1.22 million households claiming vouchers worth S$222 million said he did.
She said the vouchers will help Singaporeans “a lot” to cover their household expenses.
“At the same time, we are actually facilitating spending for mid-market businesses and hawkers in a way that was designed in collaboration with GovTech and many other government agencies,” she said.
Across the island, 20,300 merchants and hawkers are involved in the scheme, Low added.
Voucher scheme design
GovTech’s Charmaine Lee said the voucher was designed to be inclusive.
“This is a very intentional design, so that even if we move to a digital scheme, no one will be left behind,” said Lee, product manager at Redeem SG on the Open Government Products team. increase.
Two considerations, she said, are allowing residents to have a paper alternative if they don’t have a mobile phone, and not having to download a mobile app to use the voucher. said.
Before launching the first tranche, her team conducted eight user trials with the CDC to ensure the voucher was easy to use, she added.
“What we have found is that fixed denominations are much easier to use than the wallet model. We will be able to use the vouchers in the same way,” she said.
Lee said the team was also careful to make sure the voucher collection was an easy process for the business.
“It’s so fast. If you’ve used your own voucher, or seen someone else use it, it actually takes a second to scan a customer’s voucher. no,” she said.
Path to adoption
The scheme has gained corporate support, but it has not been easy.
“Registering one person at a time is a huge undertaking,” Lo said, adding that merchants and hawkers need persuasion.
The exercise had to show all hawkers and merchants what the scheme was and teach them how to install and use the app, she said.
Merchants and hawkers have proven to be the scheme’s strongest ambassadors, telling customers about vouchers and encouraging them to use alternative payment methods instead of cash, Law said.
“In fact, they are the most compelling ambassadors right now. increase.
Tech Talk with Daniel Martin airs weekdays at 3:00 pm on CNA938.